Home Consumer Insight Diamond #3 of Womanology > VALUE: “Woman is the most VALUE-ORIENTED creature. She will pay to get EXACTLY what she wants. Offer her a SOLUTION, not just a list of features”

Diamond #3 of Womanology > VALUE: “Woman is the most VALUE-ORIENTED creature. She will pay to get EXACTLY what she wants. Offer her a SOLUTION, not just a list of features”

by yuswohady
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